All About Ashley
I’m a voice-and-tone-obsessed copywriter who leads with heart, humor, and strategy. I bring clarity to complex ideas, personality to every word, and help brands show up as their best selves.
For the past 4 years, I’ve crafted smart, purpose-driven copy that performs. From global brands to local gems, I’ve developed creative concepts, written across formats, and shaped brand voice for CPG, tech, financial services, hospitality, and more. I’m a clear thinker, creative problem-solver, and team player who makes work fun without losing focus.
When I’m not writing, I’m planning karaoke nights, filming YouTube reviews with my boyfriend, snacking on samples at Costco, or maxing out my AMC movie pass with everything from B-movie madness to big-budget blockbusters to Bollywood bangers.
What it’s Like Working With Me
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Working with Ashley has been an absolute joy. Her talent as a copywriter is clear from the start, but it’s her unique blend of humor, thoughtfulness, and creative spark that truly sets her apart. She brings authenticity to everything she does and is someone you’re always happy to collaborate with.
Michelle Eatough, Senior Art Director at BAM Strategy
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I had the opportunity to work with Ashley for two years at BAM Strategy, and working with Ashley has been an absolute pleasure. She’s not only a skilled copywriter but also someone whose clever ideas, insightful thinking, and genuine creativity make her a standout collaborator. She approaches every project with sincerity and enthusiasm, and she’s exactly the kind of teammate you look forward to working with.
Kara Turcotte, Art Director at BAM Strategy
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What makes Ashley stand out is not only her writing talent, but also her incredible versatility across subject matter and willingness to take on any challenge. In a fast-paced agency environment, that kind of flexibility and mindset is invaluable. She is collaborative, energetic and her bubbly personality makes her a joy to work with.
Nancy Guiragossian, Head of Production at BAM Strategy
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Ashley is the kind of writer you keep on speed dial—not just because she’s technically sharp (she is), or because she's a fabulous presenter (also true)—but because she brings so much joy into the process. Her positive attitude is invaluable, and she always finds a way to add warmth, wit, and clarity to even the most buttoned-up briefs.
Brook Johnston, Associate Creative Director, Copy at BAM Strategy
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If you’re looking for someone who’s tuned in to what works in today’s marketing world, gets the job done smoothly, and is just an all-around lovely person to work with—Ashley’s your person.
Tej Shah, Senior Digital Producer at BAM Strategy
Want to learn more?
Check out the full recommendations on Linkedin!
Side Quests
While you’re here, feel free to check out a few side projects I’ve been working on.
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My Trip to Nicolas Cage Fest
Picolas Cage shots. Elvis impressions. Alligator wrestlers. Discover the wild world of Detroit’s Nicolas Uncaged festival in this piece I wrote for Riot Fest, one of the largest punk rock and alt-culture festivals in North America.
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What Johnnie To Movie Are You?
Are you a stylish hitman or a hard-nosed detective? Find out which Johnnie To movie matches your vibe in this buzzfeed-style personality quiz that I wrote to sneakily nudge my friends to explore the films of my favorite director.
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We Should Watch That
Who says movies have to be good to be great? On We Should Watch That, we rate movies on both overall quality and how much fun we had because movies are supposed to connect, not check boxes.
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Letterboxd
Consider this my movie brain, unfiltered. I use Letterboxd to track what I’m watching, plan what’s next, and post quick-hit reviews with a mix of sincerity and snark.